Introducing .artforme

a unified, all-in-one platform for tattoo artists and studios.

In 2018, I quit my full-time creative design job to start a family and transitioned to a self-employed role.

So I pursued tattooing. Seeing as I could not have chosen a more opposite career path, I found myself constantly identifying problems and gaps in the tattooing industry. Exactly why and how these problems exist is more difficult to trace. 

Conclusions can be made that it could be partially due to the fact that tattooing hasn’t been accepted as a professional career until recently or ever really by most. Unlike the design industry, there is no “set standard” to adhere to when creating a portfolio look a certain way or managing client bookings using a preferred method.

Or it could also be that, between artists spending their time focussing on their own artwork, drawing custom designs for their clients and handling their own administrative work, they are left with very little to no time to efficiently manage their booking process and create a professional, unified portfolio.

It’s simple, the tattoo industry does not have a fluid system that helps artists achieve this self-employed, professional standard.

So I decided to begin putting it all together and I came up with .artforme.